Posts tagged “Marketing”

  Photo of snorklers

What Does Personalization Even Mean Anymore?

In the early 1900s, psychologists coined the term semantic satiation, the phenomenon when a word or phrase is repeated so much that it temporarily loses meaning. The listener perceives it as repeated meaningless sound.

WayBlazer
The Intersection of AI and Travel
  Screenshot of traveling website

Chatbot Ads: What They Are & Why Travel Companies Should Care

In 2015, Expedia reported that travelers visited 38 websites before booking a trip. In 2016, Google said that travelers were researching in (sometimes hundreds of) micro-moments, short snippets of time spent on a variety of mediums. In 2017, a Sojern…

WayBlazer
The Intersection of AI and Travel